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byHoratio/Fixes

Four fixes to the admin that is costing you money. An afternoon each.

Small, fixed-price, remote, built on the tools you already pay for. Each one removes a piece of admin that owners already know is leaking leads, quotes or hours. From £350. All four for £1,200. If it isn't firing in 30 days, you don't pay.

FixesFour, fixed scope
Price£350 or £550 each
All four£1,200
DeliveryWithin 7 days, built in an afternoon
GuaranteeNot firing in 30 days → no charge
Auto-reply £350Quote follow-up £550Review requests £350Connect two apps £550All four £1,200Guarantee 30 daysAuto-reply £350Quote follow-up £550Review requests £350Connect two apps £550All four £1,200Guarantee 30 days

The short version

  • Four fixes, each to a piece of admin owners already know is leaking money: enquiries that wait, quotes that go quiet, reviews nobody asks for, data retyped between tools.
  • £350 for the single-trigger fixes, £550 for the ones that reach inside your systems. All four for £1,200 instead of £1,800.
  • Built remotely in an afternoon on tools you already pay for, live within 7 days. If it isn't firing on real enquiries, quotes or jobs within 30 days, you don't pay.
  • Every fix ends with a short note on what else I saw while inside your systems. That note is usually where the real conversation starts.
The guarantee

Each fix has a trigger you can watch: an enquiry answered, a quote chased, a review requested, a record moved. If it is not firing on your real work within 30 days of going live, you don't pay for it.

Fix 01£350fixed · one afternoon

Enquiry auto-reply and chase

The pain

A web enquiry or missed call that waits until somebody is at a desk. By then they have rung the next firm.

What it does

Every enquiry from your site or a missed call gets an instant reply in your voice — what happens next, when you will be in touch — then a reminder to you, then a second chase to them if nobody has picked it up.

Why it works

HBR audited 2,241 companies: average first response 42 hours, 23% never replied, and firms that answered within the hour were about seven times more likely to qualify the lead.

What I'll see while I'm in there

Where enquiries actually land, who picks them up, how long it takes, and what happens to the ones that arrive on a Friday afternoon.

Fix 02£550fixed · one afternoon

Quote follow-up sequence

The pain

Quotes that go out and go quiet. Nobody chases because nobody remembers, and the job goes to whoever did.

What it does

Every quote you send is logged. If it has not been answered by day 3, a polite nudge goes out; by day 10, a second one with a reason to decide. You see what is open, what is going cold and what converted.

Why it works

At the wholesale nursery in case study 004, chasing quotes by hand was one of the jobs that disappeared entirely once the CRM followed up on its own — and the pipeline became visible for the first time.

What I'll see while I'm in there

How quotes are produced and where they live, which is almost always the biggest problem in the business and the thing the audit maps first.

Fix 03£350fixed · one afternoon

Review requests

The pain

Twelve Google reviews, the newest from 2023, while a competitor with worse work has ninety. Local ranking follows the reviews.

What it does

When a job is marked complete, the customer gets a text or email the next day asking for a review, with the link that opens straight onto the form. One reminder a week later if they have not. Nothing for anyone to remember.

Why it works

The trigger is the useful part: it needs a moment in your process where a job becomes 'done', which most businesses do not have written down anywhere. Finding it is worth more than the reviews.

What I'll see while I'm in there

How a job gets closed, who marks it, and whether anything downstream — invoicing, the next booking — waits on that moment.

Fix 04£550fixed · one afternoon

Connect two apps

The pain

Orders in the shop retyped into a sheet. Invoices retyped into the accounts. Jobs retyped into the courier's portal. A person is the integration between tools that could talk to each other.

What it does

One connection, built on the tools you already pay for: shop or form to sheet, invoices to accounts, orders to dispatch, bookings to calendar. The data moves once, by itself, and the retyping stops.

Why it works

The nursery's courier bookings went from an office person typing every consignment by hand at six or seven minutes each to nothing — the connection uploads the consignment the moment the outside team processes the order.

What I'll see while I'm in there

Every other place data is retyped between tools, which is the map the operations audit is built from.

All four, installed in one week.

The auto-reply, the quote follow-up, the review requests and one app connection, built together so they share the same triggers and the same handover note. Same guarantee on every one.

Book the four →
£1,800 separately£1,200one week · one note · one guarantee

Why fixes, and why fixed price?

Because the admin that costs a trade business money is rarely one big thing. It is an enquiry that waited until Monday, a quote nobody chased, a courier booking typed in by hand, a review never asked for — small, frequent, ignored, and each one a leak. Big software projects do not touch them. A fix does: one problem, one afternoon, one fee, built on what you already have, with a trigger you can watch to prove it is working.

Fixed price because the scope is fixed. One fix, one fee. If what you need turns out to be larger — more than two systems, more than an afternoon, a rule no product knows — it is not a fix, and I will say so and quote it as a build or find it properly in the audit.

What happens while I'm in your systems?

I notice things. Every fix means being inside your email, your form, your CRM, your accounts or your dispatch for an afternoon, and that is where the hours in a trade business actually hide — not on the website, in the handoffs. So every fix ends with a short handover note: what was built, how to see it working, and two or three other things I saw that are costing you time. The note is honest; it is the list I would want if it were my business. It is also how most of the larger work I have done began.

6–7 minper courier consignment, typed by hand by an office person, on a thirty-to-forty pallet day — until one connection made it zero. That is a fix. What it exposed was an audit.

What is coming next?

Two more fixes are being built as recipes and will appear here when they are repeatable. A quote calculator for your trade, embedded on your site — a small version of the fence materials calculator with your prices in it, so tyre-kickers price themselves and real enquiries arrive qualified. And automated invoice chasing, with the right reminder sequence and, in the UK, the statutory late-payment wording; the late payment calculator shows what it is worth. If either is the one you need now, ask — it may already be ready.

Questions people ask

Which fix should I start with?

Whichever pain you recognised first. If enquiries wait until someone is at a desk, the auto-reply. If quotes go quiet, the follow-up. If your Google reviews are old, the review requests. If someone in the office retypes things between tools, connect two apps. If you recognised two or more, the bundle is cheaper than three singles — and if you recognised all four, the problem is bigger than the fixes and the audit is the right call.

What does 'not firing in 30 days, you don't pay' mean?

Exactly that. Each fix has a measurable trigger — an enquiry answered, a quote chased, a review requested, a record moved — and I set it up so you can see it happen. If within 30 days of going live it is not firing on your real enquiries, quotes or jobs, you do not pay for it. I would rather carry that risk than have you carry it.

Do I need to buy new software?

Usually not. The fixes are built on what you already pay for — your email, your CRM if you have one, your accounts package, your website's form — joined with Zapier or Make. If a fix genuinely needs a new tool, I tell you before I build, and it is at cost; typically £0–20 a month.

Why are the prices different?

Because the fixes are different sizes. The auto-reply and review requests are single triggers with a message — an afternoon, reliably. The quote follow-up and the app connection reach inside your systems, carry more logic and more ways to go wrong, and save more hours a week. They are priced for what they remove, not for the time they take.

Can you do one that is not on the list?

Possibly, and the answer is usually either 'yes, it is a variant of one of these' or 'that is bigger than a fix'. Describe it on the call. If it needs more than an afternoon or touches more than two systems, it is quoted as a build sprint or found properly in the audit.

What is the handover note?

Every fix ends with a short note: what was built, how to check it is working, and two or three other things I noticed while inside your systems that are costing you time. That note is honest — it is the list I would want if it were my business — and it is also, plainly, how the conversation about the audit usually starts.

—One next step

One afternoon. One leak closed.

Pick the one you recognised. If you recognised all four, the problem is bigger than the fixes — and that is what the audit is for. Twenty minutes, no deck, no pitch.

HORATIO@BYHORATIO.COM

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