I replace the paper, the phone calls and the memory with systems that have your rules built in — so the team runs the day and you run the business.
Orders on paper. Quotes in a spreadsheet. The schedule in someone's head.
Rebuilt from scratch on every change. At 10–15 a day, that's your sales team typing for 15 hours a week instead of selling.
Order management only one person can navigate — no handover, no time off, and your best person buried in admin.
CRM, spreadsheet, calendar, accounts, WhatsApp — and you're the integration between them.
The day goes to the site, the yard and the phone — so paperwork takes your evenings and your Sundays.
A salary every year to move data a computer should move. Fix the process and most of that role disappears.
Off-the-shelf tools built for offices, not operations. A bad fit dies in a fortnight.
Five systems running in live businesses today.
A quote was a fifteen-minute juggle between website and spreadsheet, rebuilt whenever the customer changed their mind. Now 2–3 minutes from a 10,000-line inventory, and a change takes seconds.
Enquiries copy-pasted into supplier emails, responses typed back by hand, no inbound stock tracking. Now one click sends a country's whole enquiry sheet; awarding a grower writes the PO and books the lorry.
Technical drawings that took the surveyor an hour or two at a desk now generate in seconds, at the point of recording measurements on site. Quoting builds on top; jobs flow to invoicing without retyping.
CRM to pin-map to Google Maps to calendar, by hand, every run. Now orders flow in automatically, routes build around real drive times and driver-hours law, and one click publishes the day.
My own premium plant brand, and the working proof. Content, social, customer comms including replies, DM flows and supplier ordering all automatic. Organic only, in the quiet season.
Off paper first. Then the biggest bottleneck, and down the list.
I get inside your operation and map how work actually moves. You leave with a priced plan, your first automation already running, and a guarantee: 10+ hours found or it's free.
Quoted against a named outcome, not hours. If the build doesn't deliver what the plan promised, I keep building at no extra cost until it does.
Documented and handed over with a 30-day check-in. Want me to keep tuning and extending it? Simple monthly retainer, no lock-in.
I started at 18 in a glazing firm — two of us, me and the owner, turning over £100k a year. I did every role: sales, project management, fabrication, installations. Working under the MD I helped build the 3D quoting software, technical drawings, CNC-integrated specs and POD tablets. By the time I left there were thirty of us turning over £4.2m.
Most recently, a wholesale plant nursery brought me in as a business strategist — four people and £1m a year then; fifteen people and £3.2m two years later. I learned it by doing every job in it, then systemised each seat, biggest bottleneck first.
"My job in every business has been the same: be the owner's right hand. Build the systems that free their time — so they grow the business instead of operating it."
HORATIO · FOUNDER, BYHORATIO
The 10-Hour Audit maps where your week actually goes, prices every fix against the hours it saves — and builds your first automation before I leave, so you're saving time before you've decided anything.
If a £50 off-the-shelf tool fixes your problem, the plan will say exactly that.
No. Most of the businesses I work with haven't got the basics off paper yet — and that's where the real hours are. The work is systems: quoting that pulls from your inventory, routes that build themselves, orders that flow without rekeying. AI goes in where it earns its place.
If the audit can't show you at least ten recoverable hours a week, with evidence of where they're going, you get the full £1,500 back. On builds, every sprint is quoted against a named outcome; if it doesn't deliver, I keep working at no extra cost until it does.
Because it was sold into the operation, not built from inside it. I've done the jobs — sales, dispatch, deliveries, installs — and I build with your team from day one, testing on real Monday mornings. A system the team won't use is a failed system, whatever it cost.
Me. No account managers, no offshore team, no handoffs. The person on the first call is the person inside your operation and the person building the system. I work with 3 clients at a time.
Ten lost hours a week is £8,000–£17,000 a year, every year. The audit is £1,500, once, and guaranteed.
HORATIO@BYHORATIO.COM